“Content” has evolved to encompass almost everything — it’s now impossible to deny that content is queen. I have worked with a vast range of reputable brands the world over to ideate, strategise and implement content that inspires, engages and provokes action.

Here are some of my latest and most prominent campaigns to date:

Trint

London’s finest automated translation service Trint commissioned me for a series of articles aimed at combatting a gap in its content strategy, boosting their SEO visibility among the video production audience. Live articles are as follows:

  • Basic Video Editing Software Compared. Read here.
  • Saving Time: Why Your Video Editing Workflow is Important. Read here.

Blancco

Creating complex, tech-heavy content for Blancco over the past year has allowed me to explore completely new subject matter, working with world-renowned experts to craft engaging copy that translates the complex for wider consumption. Some of my recent content is as follows:

  • Case Study: Bringing Watertight Security to the Australian Government. Read here.
  • Solution Brief: Is Data Erasure Really Secure? Read here.
  • Best Practice: Data Sanitization in the Modern Age. Read here.

Mashable x adidas

Heralding its launch of the futuristic new SPEEDFACTORY, Mashable was tasked with engaging its huge tech audience with the project. In this cross-platform execution, I explored the apex between style and technology, diving deep into SPEEDFACTORY’s revolutionary tech in partnership with the UK’s most popular tech YouTuber: SuperSaf.

adidas speedfactory suzanne plunkett
image: Suzanne Plunkett

Mashable x UK Gov.

Boosting the image of UK businesses as desirable investment properties and leaders in innovation and business. Mashable was required to create a content strategy that positions British talent top of mind for potential overseas investment. We created live coverage of British innovation at Mobile World Congress and DMEXCO 2017, alongside an evergreen content campaign showcasing UK innovations.

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image: Too Good To Go

Mashable x Ford

Positioning Ford as the market leader for innovation in transport was at the heart of this campaign. I ideated and oversaw the creation of a cross-platform campaign exploring the City of Tomorrow: Ford’s vision for the future of transport.